Shared catalogue core
Products, variants, media and attributes maintained once for all channels.
Platform & Integration
Platforms that serve different buyers without duplicating the operation.
B2B and B2C on one platform means separate journeys, pricing and permissions — with shared catalogue, inventory and fulfilment underneath.
PARSVIA builds multi-sided commerce and service platforms for businesses that sell to consumers, trade customers and partners through different rules on shared infrastructure.
Orders
128
Stock
4.2k
Paid
94%
#1042 · Shipped
#1043 · Packed
#1044 · Payment
Multi-sided platform architecture
B2B account and pricing models
B2C storefront experiences
Shared catalogue and inventory
Service overview
What is Platforms that serve different buyers without duplicating the operation.?
B2B and B2C platform development addresses businesses that serve more than one type of buyer: consumers on one path, trade accounts on another, sometimes marketplaces or partners on a third — all drawing from the same products, stock and operational rules.
Companies need a purpose-built platform when a single storefront cannot express contract pricing, approval workflows and consumer checkout on the same catalogue, or when operating two disconnected systems creates duplicate product and inventory work.
PARSVIA designs the shared core — catalogue, identity, pricing engine, cart, checkout and admin — then the buyer-specific experiences that sit on top. Fulfilment, payments and ERP connections are engineered once.
The value is one operational backbone with journeys that match each audience: consumers get speed and clarity; trade customers get terms, tiers and account tools — without two warehouses and two truths.
- Multi-sided platform architecture
- B2B account and pricing models
- B2C storefront experiences
Scope
What we deliver
B2C journeys
Guest and registered checkout, promotions, subscriptions and consumer-grade UX.
B2B journeys
Company accounts, price lists, quotes, approval and purchase on account.
Pricing and rules engine
Tiers, contracts, volume breaks and market-specific tax handling.
Vendor or partner modules
Multi-seller capabilities when the business model requires them.
Unified operations
Orders, inventory and reporting regardless of which front door they entered.
Delivery model
How we work
- 01
Discover
Buyer types, pricing models, fulfilment constraints and the systems that must stay authoritative.
- 02
Define
Platform boundaries, shared services, launch channels and the first buyer experience to ship.
- 03
Design
Separate UX paths on a shared design system — checkout, account and admin included.
- 04
Build
Core platform, buyer experiences, payments and operational integrations.
- 05
Test
Cross-buyer scenarios, pricing edge cases, stock allocation and permission boundaries.
- 06
Launch & improve
Roll out by buyer segment, monitor conversion and operational load, extend modules.
System architecture
Example system architecture
We design a controlled stack from user interfaces through API, backend and data layers, with CRM, ERP, payments and third-party services connected where they belong.
CRM / ERP
Payments
Identity
Experience layer
Application & API
Data & integrations
Analytics
Third-party APIs
Operations tools
CRM / ERP
Payments
Identity
Capabilities
Technologies we use
- Next.js
- TypeScript
- PostgreSQL
- Payments
- Inventory
- REST API
- Node.js
- AWS
Our approach
Why PARSVIA
B2B and B2C platform development addresses businesses that serve more than one type of buyer: consumers on one path, trade accounts on another, sometimes marketplaces or partners on a third — all drawing from the same products, stock and operational rules.
One inventory truth
Separate storefronts on duplicate stock models oversell. We engineer a shared availability layer.
Buyer-specific UX
B2B is not B2C with a login button. Journeys, language and fields differ by design.
Rules you can explain
Pricing and approval logic is explicit — not buried in conditional templates.
Platform thinking
New buyer types and regions should extend the core, not require a rewrite.
Outcomes
What this delivers for your business
One platform serving multiple buyer types
Operational clarity and fewer manual steps across teams and systems.
Shared catalogue and inventory operations
Operational clarity and fewer manual steps across teams and systems.
B2B pricing and approval without consumer friction
Operational clarity and fewer manual steps across teams and systems.
Unified order and fulfilment visibility
Operational clarity and fewer manual steps across teams and systems.
Room to add partners or markets
Operational clarity and fewer manual steps across teams and systems.
Use cases
Where this service fits
Shared catalogue core
Products, variants, media and attributes maintained once for all channels.
B2C journeys
Guest and registered checkout, promotions, subscriptions and consumer-grade UX.
B2B journeys
Company accounts, price lists, quotes, approval and purchase on account.
Pricing and rules engine
Tiers, contracts, volume breaks and market-specific tax handling.
Vendor or partner modules
Multi-seller capabilities when the business model requires them.
Unified operations
Orders, inventory and reporting regardless of which front door they entered.
FAQ
Questions teams usually ask
Can we launch B2C first and add B2B later?+
Yes. We architect the shared core so the second buyer experience extends the platform rather than replacing it.
How do you handle different payment methods per buyer type?+
Payment rules are part of the checkout model — cards for consumers, invoicing and terms for trade accounts, with provider integrations matched to each.
Is this different from e-commerce development?+
E-commerce development covers commercial systems broadly. This service focuses specifically on multi-sided platforms where B2B and B2C — or multiple partner types — share infrastructure.
Can existing ERP stock feed the platform?+
Yes. ERP or inventory systems typically remain the system of record; the platform consumes and publishes availability through integration.
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Learn moreLet's build one platform for every buyer you serve.
Tell us who buys from you today — and which journeys cannot run on the same tool.